BIBI released the single BUMPA on May 20, 2026, her first new music in about a year. The track blends global pop with Latin and Caribbean rhythms into a bright summer sound, with lyrics about freedom and the urge to move and dance. BIBI first performed an early version at a 2023 concert and reworked it with a live band arrangement for this release. She took part in the writing, composition, production, and music video direction, which was filmed in Koh Samui, Thailand. BIBI debuted in 2019 under Feel Ghood Music.
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BIBI is the stage name of Kim Hyung-seo, a South Korean singer-songwriter known for genre-blending music that draws on R&B, soul, hip-hop, pop, and ballad. She signed with Feel Ghood Music in 2017 after Yoon Mi-rae discovered her self-produced songs online, and she appeared on the SBS competition program "The Fan" in 2018, finishing as runner-up. BIBI made her official debut with the single "Binu" on May 15, 2019. Her music is noted for its bold, candid lyricism and freewheeling style, and she has built a reputation as a distinctive voice associated with K-pop's fourth generation. Her single "The Weekend," a collaboration with 88rising, charted on US radio and broadened her international profile, and tracks such as "Bam Yang Gang" earned strong streaming and chart performance in South Korea. Alongside her recording career, she has also worked in acting. BIBI is recognized for combining a singer-songwriter sensibility with a striking visual and conceptual identity.